Tricked Out Trucks

In early 2008, Cadbury’s were launching a new TV advert and wanted a new online presence for their “Glass and a Half Full Productions” brand. This site would provide information about Cadbury’s and the adverts, and also house some fun interactive bits & bobs inspired by these adverts.

Preloaded worked on two of these interactive pieces via Hyperhappen; I was responsible for an airport truck 'pimping' app called 'Tricked Out Trucks'. This Flash application allowed a user to apply custom paint, body and decal jobs to a truck in full, realtime 3D.

A detailed technical writeup is available on my blog.

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